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impact points

human-centered design

scaling to one billion

we align internal stakeholders by connecting people and ideas

 

we create value by combining consumer insight & human-centred design

 

we help organizations to thrive, adapt, and prepare for a sustainable future by developing teams

we help your business expand globally in a culturally-relevant way

how
expertise

we are connectors who lead by harnessing the power of design-thinking

We put people at the centre of every stage of the journey.  We start with your customers to identify both their practical needs and also their backgrounds, behaviours, and motivations.  This encompasses a diverse and inclusive review. 

 

We then work with you to design products, services, and brand propositions that will deliver on each of these dimensions.  Most importantly, we take the same deep understanding of how people operate to refine, align, and motivate your team to perform at their best.

We work alongside our clients to identify, harness, and generate the right global opportunities to maximize their business’s potential under even the most challenging of circumstances.

 

We ground our strategy in a deep understanding of your brand, your desired target customers, your objectives, cultural norms across various countries and within each country, and how you will measure success.  We work to deeply understand the diversity of customers and enhance collaborations across teams to build a sustainable team culture.   

we leverage our deep global experience to deliver results

we embrace inflection points as an opportunity for growth

We've experienced how inflection points are a great catalyst to drive business growth from pre-seed start-ups to multi-billion dollar enterprises.  We navigate teams through scaling up and scaling globally, mapping and applying audience-centred segmentation, handling cultural elements with internal transformations, managing through changing competitive landscapes, migrating audience-engagement to a digital-first approach, and many other inflection points.   

 

Change and business transformation drive growth. 

global growth specialists with strong cross-cultural knowledge of teams and consumers

We understand what it takes to build high-engagement, world-leading brands.   Our deep experience arises from having built businesses globally and from living and working in various countries.  

We offer strategic leadership and our experts augment your existing teams.  Members are carefully matched to your specific business needs and required skill levels; each expert contributes for only as long as needed to ensure desired outcomes are reached. 

partnering

team extenders & coaches

For a short while, we become part of your organization to deal with the complexity found at growth inflection points.  We assist with change management and train to embed agile transformation practices across the team. 

 

During this time, we act as strong coaches and team members.  We have learned that this is the best way to execute transformational ideas and ensure sustainable results.  We build bridges among senior executives and inspire and engage internal and external stakeholders to a common purpose. 

As advisors or as interim and fractional managers, you can be assured that this data-based, human-centered approach will give you what you need to identify a great strategy, structure a fitting organizational design, and develop the roadmap to deliver it.  Together, we clearly define the goals and work to find the optimal, executable path forward to achieve them. 

Our experts include global and local agencies specializing in business unit strategy, market landscape assessments, digital transformation, user experience (UX), user interface (UI), customer analytics including conversion and unit economics, advertising, packaging design and formulation, consumer insights, messaging, communications, event planning, financial modelling, pricing, business development, strategic planning, speech writing, project management, and a host of other skills. 

where

select brands & companies

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